Vesta

Vesta Design and Gift Store is Queenstown's premiere showcase of local and national art, design, and giftware. Situated in Williams Cottage, the oldest building in Queenstown, the store had always been a favourite for visitors but the new owner saw a huge opportunity to take the store, and the brand to a new level and truly capture the imagination of the public.

Our job was to develop a new brand that encompassed both the artistic nature of the store's wares, and the savvy taste of the mainly international visitors. A typeface was adapted, with an attached stylised 'V' for the letterform mark that instantly modernised the identity of the store, giving a more cutting edge feel without going too abstract. Resulting signage, printed advertising, business cards and various collateral have been designed, with future touchpoints planned.

Visit them online at www.vestadesign.co.nz , or pop in for a killer coffee and a good look around next time you are in town.